“Listen Up!” by Mark and Chris Howard

I’ve read quite a few music related books. Some books were for school (i.e. the history of a particular period in time or on orchestration) and some books were more for enjoyment. “Listen Up!” by producer/engineer Mark Howard and his brother Chris is somewhere in the middle of those two extremes. The writers found a nice balance between the industry/gear talk and the social/personal aspects described in the book. And wow, there sure is a ton of stuff discussed. “Listen Up!” is like a freight train of activity — one project directly following another project following a tour and then followed by yet another project.

Besides Mark’s own production/engineering projects, he has worked extensively with producer/guitarist/singer/songwriter Daniel Lanois. Lanois’s approach to recording was often installation based — in other words he would set up a studio in a nontraditional setting such as a house. In many cases, it was one of Mark’s roles to “build” the studio. He would scout out a location, get the gear and assemble everything. He also spent a fair amount of time considering the decor of the studio. The feel/vibe of a space can absolutely affect how musicians perform, so it makes sense he thought about things like lighting, rugs and accessories.

A few things jumped out at me while I was reading the book. First was the incredible level of detail. Mark either has a fantastic memory or he kept a journal, but regardless the details help paint a very clear picture of his various interactions. And that was the second thing that caught my attention — all the interactions. It’s no secret that much of the music industry is at least partially based around personal, social interactions. If you work well with one artist then other related artists may want to work with you. The best networking and marketing is good work, which Mark obviously has, but he also has the ability to connect with artists on a personal level.

The third thing I found interesting was the importance of money. Obviously, recording with good gear, an engineer or two and a producer is going to cost at least a few bucks. While I’m aware of albums, like Chinese Democracy, Tusk and Random Access Memories that pushed their related budgets into the extreme, Mark’s recounting of Neil Young’s Le Noise was eye opening. Produced by Lanois and engineered by Mark, they spent six months making the record and when Lanois had the bill for $250,000 handed to Neil Young’s manager, there clearly was a problem. The record label had given Young a budget of $25,000 for the album. Without a doubt, there was a massive disconnect and I’m sure it was a painful lesson for both Lanois and Mark.

If you’re like me and you like to read about artists, the industry and have a look behind the curtain, then Mark and Chris’s writing will absolutely pull you in. “Listen Up!” is a good book and well worth picking up.